Chances are, you already know the SEO basics, right? Researching keywords, optimizing your website, measuring the results, and tweaking your strategy are the fundamentals everyone should take to heart to increase their leads and enhance their conversion rates. Video schema markup and embedded videos are also powerful techniques to bolster your SEO. However, we aren’t […]
Early in my SEO career, I put together a keyword research spreadsheet for a client. It had the URL paired with metrics like the primary keyword, search volume, current rank, and more. After showing my client the keyword research spreadsheet, they asked if I could take my research and add other data points like cost
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In digital marketing, we all know the importance of content and keywords, right? But there’s something that can get left out of the conversation. Any ideas? Okay, I’ll tell you. I’m talking about using the top hashtags to find paid social media keywords. Keywords unlock connections to your target market—people looking for what you’re trying
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Imagine walking into a hi-tech room with all the bells and whistles. You’ve heard about it, you know the potential, but there’s just one problem — it’s all in a language you don’t understand. This is what it feels like for many when they hear the words “Javascript SEO.” Sure, you’ve heard of Javascript, and
It’s no secret that social media contain much helpful marketing information. As a marketer, you can use social media intelligence (SMI or SOCMINT) to improve your sales and marketing campaigns. Here’s how to do this right. Social media intelligence is the process of gathering and analyzing data from social media platforms to derive insights and
Although many marketing campaigns require creativity and brainstorming, you can use hard data acquired from various analytics tools to improve your strategy. Here’s how to do data-driven marketing properly and increase your sales. You can get to the heights of your creativity and still achieve very little with your marketing campaigns. That’s why you need
What is Data-Driven Marketing? Benefits & Strategy Read More »
Apart from having creative and analytical minds, marketers have to always be up-to-date with constantly changing marketing landscape. If you run a business, you have a hard nut to crack as well. Getting across to today’s consumer is a complex process that requires adjusting your efforts to emerging trends. Being first, or at least one
How To Use Top Hashtags To Find Paid Social Media Keywords In digital marketing, we all know the importance of content and keywords, right? But there’s something that can get left out of the conversation. Any ideas? Okay, I’ll tell you. I’m talking about using the top hashtags to find paid social media keywords. Keywords unlock
How To Use Top Hashtags To Find Paid Social Media Keywords Read More »
Best links for Backlinks top ranking A backlink is when one website links to another with an anchor text. An example of a backlink is any article you find that links to another source or website. You can find examples of website backlinks all over the internet, especially on popular blog sites that link back to
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You may have some great marketing strategy ideas but, after all, you need to generate leads to call yourself a successful marketer. Here are 10 social media lead generation strategies that have been tested and proven to work. I hope they will help you to increase conversions. Research shows that 31% of marketers spend 10+
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